Varsity Bike & Transit

Blog

City of New York Commissions Company to Design New Bike Helmet

The NYC Government dumped some money into the Fuse Project–a plan to get more city riders wearing lids. This modular foam helmet is what they got in return. It’s basically a skate helmet wrapped in a removable cloth that you can twist around whether you want to look like GI Joe, a jean jacket, or a complete moron. Come on New York; instead of dumping money into crap like this just hand out helmets on the streets. I’ve seen cops handing out helmets to kids in Wisconsin, and these Danish police flag down helmetless bikers and give them a lid and a hug.