Varsity Bike & Transit

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Fashion Label Bikes and their Chinatown Knockoffs

linus bikes 199x300 Fashion Label Bikes and their Chinatown Knockoffs

As hard as I tried not to throw up while reading Whose Bike are You Wearing in The New York Times, I tasted bile a few times. The story is about bikes as fashion, and some people in the New York ad world are dropping up to $20k on these Dutch city bikes that come out under fashion labels. The only good news is that people who lack the sense to spend such a massive amount of cash on a workmanlike bike likely also lack the sense to correctly lock them up. I imagine I’ll find some Christian Dior wheels for sale on Craigslist any day now. I’ve always thought that whatever got people on bikes was good news, but the story here is that fashions will change, and someone getting into bikes as a component of their clothing likely won’t be around too long.

But I am happy to see these super cheap Linus city bikes that will be coming out next year. This is the Canal St. knock-off version of a fashionable bike. At about $300 each, these are made to ride and get locked around town.







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The Sands St Bike Path

A bold project in New York is reclaiming the road for humans. The Sands St. Bike path is built with barrier walls that run right down the middle of the street. The unique setup came about with some creative thinking since with all the on- and off-ramps they couldn’t safely put it on the side of the road. It’s pretty rad, but nothing all that new. The Brooklyn Bridge approach has been doing the same thing for years. Of course you have to ride down a super sketchy road where the bike lane is used exclusively as overflow parking, but once you hit the Brooklyn Bridge approach you’re safe. Now the same advocates looking for safe cycling on bridges are moving outwards. Hopefully they convince some politicians to put pressure on cops to keep drivers out of the bike lanes downtown Brooklyn.

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Tweed Across America

tweed 1 Tweed Across America

I’m on the fence with these informal Tweed Rides every city is having. I like that the organizers are trying to let the locals know that you can get out on a bike without wearing neon Lycra and a shirt covered in advertisements. I also like that they employ more of a law abiding attitude than the Critical Mass folks while still opening their arms to all facets of the cycling culture (as long as they’re willing to wear tweed). What I don’t like is that you’re supposed to wear tweed and use phrases like “foppish dandy” and “the local constabulary impounded my penny-farthing.” It likely gives non-cyclists the impression that bikers are more into World-of-Warcraft and playing dress-up than just normal people riding bikes.

















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New York Look NYC Bike Awareness Ad Campaigns

looknyc ad campaign 1 New York Look NYC Bike Awareness Ad Campaigns

I read that the City of New York would be running television and billboard ads dedicated to raising awareness among drivers that they need to look for bikers on the road. “This is great!” I thought. Then a couple months passed until I saw one of the ads, in a bike shop. Seriously? People walking into bike shops are the last ones who need to see this stuff. You should hang them all over the DMV and the Dunkin’ Donuts–the gathering place of crappy drivers. The ads themselves are fairly compelling to look at, but they demand a certain level of intelligence to interpret. If you just glance they almost look like anti-cycling ads.






















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There’s a Silver Lining Here: Momentum Still Seeking Male Models for Interbike Fashion Show

bike fashion show 202x300 There’s a Silver Lining Here: Momentum Still Seeking Male Models for Interbike Fashion Show

Maybe the fashion side of cycling is going the way of Biopace chainrings. The hipsters of Williamsburg are giving up fixies for vintage mopeds, and Momentum Magazine can’t even find a couple male models for their Interbike runway show in Vegas. While it’s predictable that hipsters would rediscover the irony of fossil fuel burning vehicles, it saddens me that they’ll be using their Kryptonite locks and messenger bags to clog the roads instead of bike lanes. As for the male models, I have no problem with them. Former Varsity employee and friend of the shop Mikey used to strut around in bibs for World Cycling (though they airbrushed out his trendy tattoos). The good news is that if Momentum is unable to find even two guys to ride down a runway among the thousands attending a Vegas show, then maybe they’ll take the hint that people have lost interest in $70 Rapha scarves.











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City of New York Commissions Company to Design New Bike Helmet

nyc helmet City of New York Commissions Company to Design New Bike Helmet

The NYC Government dumped some money into the Fuse Project–a plan to get more city riders wearing lids. This modular foam helmet is what they got in return. It’s basically a skate helmet wrapped in a removable cloth that you can twist around whether you want to look like GI Joe, a jean jacket, or a complete moron. Come on New York; instead of dumping money into crap like this just hand out helmets on the streets. I’ve seen cops handing out helmets to kids in Wisconsin, and these Danish police flag down helmetless bikers and give them a lid and a hug.

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Nice Ride Minnesota Logo

nice ride 1 Nice Ride Minnesota Logo

The Minneapolis bike share program, Nice Ride, has it’s logo out. It comes to us from the local designers at Duffy’s. What’s up St. Paul? How’s your bike share program? That’s what I thought. I can’t wait to see Downtown St. Paul’s Razor Scooter Share program.

The Nice Ride website has the phase 1 map and all the fun stuff you need to know for the May 2010 launch. I can’t find anywhere on the site what’s going to happen to the bikes in winter. Studded tires or will they take half the bikes off the street?

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Missing Bike: No Reward Offered

stolen bikes 1 Missing Bike: No Reward Offered

Came across this picture on my friend’s Facebook page. Proof that not everyone who believes in Karmic laws wants to put good out into the universe. The flyer was hung awhile ago and ended up on a Threadless T-shirt; hopefully the author is credited and gets enough money to buy a new bike. I’m not sure where she bought the skull flag on the back of his bike–maybe at a soccer supply store for urban youth.








































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My trip to work the dentist

A while back I had an incident while riding my bicycle and I’ve decided to tell the story of the incident in hopes that some mild entertainment might be squeezed from it. The experience began as many before have, with me strolling lazily towards my dual-wheeled, man-powered mode of transport at that pace just faster than the intent bird watcher, but slower than the power walker who insists on carrying one pound weights in each hand, swinging their arms with enough vigor to knock the breath out of the person who misjudges the incredible arc those arms are making.

Upon reaching my destination of the nearby bike rack, my ears were graced with the pleasant squealing of car tires, a sound less surprising than the ending to Rocky IV, as well as a slew of syllables unrecognizable to my finely tuned inner ear, but still easily placed as coming from the nearby family of Chinese descent currently battling the serene rumble of a convenient delivery truck.

After having removed the lock safeguarding my baby blue/ old pickup blue/ aqua bike frame, my true journey was about to begin. I began down the sidewalk, squeezing past the middle aged woman, with a purse large enough to safely house its own ecosystem, struggling to decipher the code that makes up the instructions of the electronic parking meter while her dear child whined impatiently from the plush leather seat of their Volvo. Within a few seconds I was nearing the corner where I make my departure from the sidewalk and enter into the wide world of the open road. My last obstacle came from a small group of college students carrying their U of M bookstore plastic bags. I was forced to go directly through their tight entourage, nearly bumping into two of them due to their stressed university minds not being able to comprehend the idea of oncoming traffic and the necessity/courtesy of clearing a navigable route.

Finally, I left the cracked, crooked concrete behind for the smooth asphalt, taking a right turn wider than Jared before Subway and still narrowly avoiding a sudden SUV door opening, courtesy of a polo and khaki clad senior citizen looking an unhealthy, tanning bed induced bronze and sporting a well cared for hair style possibly a result of the fine work done by those skilled hair stylists under the employment of the ever popular Great Clips hair salons. I accelerated past this scene, dancing on my pedals, cruising past the parked cars on my right, claiming the single traffic lane as my own, while catching glimpses of the steady pedestrian traffic on the sidewalk. It is at this time my bicycle decided that my stable position on this earthly domain would best be left behind for a slightly less stable, but considerably more exhilarating flight over my handlebars through the warm summer breeze so many cherish. Drifting gracefully over asphalt and all its forgiving features, with arms outstretched as if to graciously accept a surprise gift, I descended like a falcon speeding towards its unlucky prey. Like the Wright brothers renowned flight, mine was of minimal length but with fairly profound implications.

Forever leaving a part of my smile behind, I got up from my landing, quickly being greeted by a nomadic shrink interested in learning about my current feelings. I quickly removed myself and my bike from the presence of this office-less psychologist and returned to my starting point, a mere half a block away, passing by again the elderly bronzed Great Clips customer, the still sidewalk clogging college kids, the ever persistent parking meter mother and her unappeasable offspring, the chatty Chinese family and finally my starting point, my place of employment, where I could better assess the results of that rapid landing.

In the end a little time and a few trips to my friendly neighborhood dentist would leave me in satisfactory condition. Let the pieces of my front teeth act as sufficient sacrifice to appease the bicycle gods long enough for your ride home to be one free of such interesting experiences.